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The importance of sound
To begin the week with an inspirational video is becoming a pleasant habit. This Monday I would like to share this wonderful short documentary by Sound Cloud, an online audio distribution platform...
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AXE – The Cleaner
In Argentina, AXE runs an interesting online campaign featuring The Cleaner. This guy makes sure no evidence is left behind after that very wild night. The campaign is completely video based, and...
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An annoying great work
As someone commented on Vimeo, this is an annoying great work. What happens to your brain when you get an email, an sms, a phone call, a Facebook message and two tweets all within about 5 seconds of...
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Prostitute flash mob in Amsterdam
So you think you will dance? Sometimes things are not what they seem. Men, women and children are trafficked – tricked, forced and exploited in the sex industry. This vid exposes the real side of it...
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Windows 8: a small demonstration
What a nice way of talking how easy to use is your new OS: Microsoft Windows 8 in Portugal.
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Carlsberg put friends to the test
It looks like the beer industry is addicted to pranks. Carlsberg just did it again. The beer brand is using a trick that made itself and Heineken successful in the past years : put “real” people in the...
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New mega-productions are raising the stakes
Although putting a lot of money in super produced commercials is not new, we can wonder if the recent multiplication of these breathtaking films are pure coincidence or if they are setting new...
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Uniball, if fonts could speak
Ever wondered what message are you implicitly sending when you use Comic Sans as a font? To (inappropriately) quote McLuhan, I’d say the font is the message, and this series of videos for Uniball does...
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Dove’s miracle beauty patch RB-X
Another Dove Real Beauty story is getting some impressive views and also some debate. The 4 minute film touches on the same theme of self-esteem but does so by developing an imaginary beauty patch...
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Hashtag My Ass
Etienne de Crécy has cracked (!) the secret of hashtagging. And all you Twitter-Instagram campaigners can go packing. Connect your Instagram account to Etienne’s site and see your very own video...
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